10 Best Social Media Agencies in Indonesia and What They Do
Looking for a social media agency in Indonesia? Meet 10 of the best, including Mirum, Redcomm, Bounche, WEBARQ Activate, Next Digital and Big in Digital.
Plenty of social media agencies operate in Indonesia, but did you know that 10 of them stand out as the best? Today, social media is part of the daily life of millennials, and nearly everyone uses it in some form. Facebook, Line, WhatsApp and Twitter are just a few of the many social media platforms in the world, and you have surely heard of them or even used them. The more connected the world becomes, the easier it is for people to share information, and the faster information grows, the sooner humanity enters a second "age of enlightenment."
As technology advances, new things come and go. Thanks to the internet, many new jobs have opened up (though many other jobs have also become less relevant to the times). People can communicate with one another easily, regardless of distance. Besides serving as a social go-between, the internet also makes economic activity simple. Buying and selling goods has become much easier with the internet, and that cannot be denied.
Even so, the internet has its bad sides too. That does not mean we should abandon it entirely. The internet brings new jobs to those who need them and gives people what they should have, namely information about the world. Without the internet, people would be blind to what is happening.
Speaking of the internet and the good it brings, one interesting thing to discuss is the rise of new jobs that use the internet as their working medium. Thanks to the internet, many agencies that use it as a work tool have appeared, and one of the best-known fields today is the social media agency. A social media agency, although rarely heard of by ordinary people, plays a major role in marketing a product. In the past, company owners advertised their products in newspapers or on television; now they have another place to market them: the internet, or more precisely, social media. Social media has become a place where many people gather and share, so it is only natural that company owners want to advertise their products there.
But advertising on social media is not easy. It takes deep knowledge of how social media works and how potential buyers will respond to a company's ads. That is why social media agencies emerged, to make it easier for product owners to advertise on social media.
Indonesia has not been left out of this development, and more social media agencies keep appearing there. Among them, 10 can be called the best. Which agencies are on the list?
Mirum
Anyone who has followed the social media agency scene in Indonesia knows that Mirum was not always called Mirum. It used to be XM Gravity, and the company changed its name to Mirum so that it would become better known among big companies. Mirum has handled many products that are famous around the world (those with offices in Indonesia, of course).
Redcomm Indonesia
When we talk about the best social media agencies, Redcomm belongs on the list. The agency has handled and advertised products from Lays, Danone and Line. None of those three is a small brand.
Bounche
Bounche is based in Jakarta, and a closer look shows that this agency offers a lot. Many people say it has a better management system than other companies. Its staff are creative, so creativity is common in the ads it handles.
WEBARQ's slogan ("Driving Activation to Your Brand") is an interesting one, because it signals the confidence and the ability to activate the products it sells. Activating here means bringing a product to life and making it sell in the market. Sari Roti has used their services.
NOID
When advertising a product, nothing matters more than finding SEO (Search Engine Optimization) keywords. This company can find SEO keywords that are guaranteed to bring many visitors to the products entrusted to it.
Next Digital
This agency has 350 clients, which is not a small number. Local products often trust it to advertise for them, and the results show in the success of the products it handles.
While other agencies emphasize creativity and ease of access, Big in Digital emphasizes creativity, ease of access AND technology. No other agency in Indonesia focuses on technology as much as they do, and in this field, technology matters a great deal.
Kana
Although Big in Digital emphasizes technology, Kana goes a step further by using tools it built itself. With in-house tools, work is naturally more efficient and easier to carry out.
Social media agencies sometimes have no clear, definite advertising target, but the same cannot be said of Dipstrategy. Although the agency is not limited to one place, it focuses on Facebook as the place to advertise the products entrusted to it.
Arwuda
The name Arwuda may sound unfamiliar to many people, but that does not mean they cannot do their work well. On the contrary, SEO is something they often do well, and that is what put them on this list of the 10 best social media agencies in Indonesia.